Browser calling lets visitors start a voice call directly from your website. No phone number to find, no app to download — just a button that connects them to your team in seconds.
Traditional click-to-call just dials a phone number. Browser calling is different — the call runs entirely through the visitor's browser using their device microphone and speakers.
Visitors click a call button on your site and the connection is made automatically. No phone number to write down, no switching apps, no holding while it rings through.
Click-to-call browser calling works in Chrome, Firefox, Safari, and Edge on desktop and mobile. Visitors do not need to install anything on their device.
Calls are routed to the right team member based on the page the visitor is on, availability, or department. No central switchboard needed.
Visitors do not have to find your number, dial, wait on hold, and navigate a menu. They click once and they are talking to your team. Friction removed.
Agents see which page the visitor is calling from before they answer. They can prepare the right response rather than starting from scratch every time.
Track how many calls come from which pages, how long conversations last, and how quickly agents answer. Use the data to improve your website and staffing.
Not every visitor is comfortable with chat or email. For high-value purchases, complex service questions, or customers who simply prefer a conversation, browser calling reduces the friction to almost nothing.
High-intent visitors often want to speak to someone before committing. A call button on your pricing or product page means they can reach your sales team instantly, while they are still ready to buy.
Trades, healthcare, home services, and professional firms attract customers who prefer a phone conversation. Browser calling means they do not need to find your number first.
Some support issues are faster to resolve on a call than through chat. Give customers the option to escalate without putting the phone down and dialling a different number.
Turn on the browser calling feature from your Click To Engage dashboard. It is part of the Growth and Business plans and works alongside your existing live chat tools.
The same JavaScript snippet that powers your chat widget also enables browser calling. Choose which pages should show the call button and what the button looks like.
Define your calling hours so the button is only shown when agents are available to answer. Outside those hours, visitors can leave a message or use chat instead.
When a visitor calls, agents get an alert in the dashboard and can answer with one click. The call runs through the browser — no physical phone required on your team's end either.
Request a demo and see browser calling live — from widget to answered call in under ten seconds.
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